With all the changes caused by COVID, culture in the work environment has also seen a large number of significant changes. Business values have been tested, and some of these values have had to be prioritized over others in order to continue through challenging times. Values such as agility, innovation, collaboration, performance, and execution form part of the ‘big nine’ set of cultural values, as listed by MIT Sloan Management Review. Each of these values have formed the current work environment and will continue to shape the future of work.
In fast-changing environments, businesses with agile work environments capitalized on opportunities that COVID presented. With travel restrictions in place, airlines faced a large amount of uncertainty about their future. As revenue opportunities decreased, airlines such as Virgin Atlantic began special-cargo only routes to generate revenue. A change that was generated from changes to customer expectations and demands and one that will continue into the future.
These changes also required innovation and collaboration to produce effectively and efficiently in the new work environments. Not only were new, innovative products required to meet changes in demand and expectations, but new processes were also required to account for enforced workplace changes. Trends that will continue to be present as the future of work continues to develop.